Have you seen the movie Payback, starring Mel Gibson? (Or, as I call him, “Cousin Mel.”) In it, Cousin Mel plays a criminal who goes to war with a crime syndicate because one of their guys cheated him out of his half of a $140,000 …
Read MoreIs SaaS Blogging a waste of time?
I get it. You write blog posts – making sure they’re focused around a long-tail keyword – and they’ll get rankings and bring in traffic. Maybe not a ton of traffic, but a dribble of visitors each week… and some of those visitors will sign …
Read MoreThe one thing that really sucks about SaaS marketing
There’s a problem SaaS marketers have that most marketers don’t. What is it? Well, rather than explain directly, I’ll give you a story… A few years ago, an English journalist interviewed New England Patriots owner – and massage parlor enthusiast – Robert Kraft. Kraft was …
Read MoreMy bizarre Biden bet
Don’t worry, this isn’t going to get political… Earlier this week, I bet Biden won’t win the election. Why? Because… He’s heavy odds-on to win. There are so many things that can go wrong for him. These are the kinds of bets I love: I …
Read MoreThe “crazy landlord” that’s killing online businesses
The other day, I heard a podcaster make a really interesting point. He said: “Building your following on Twitter or Youtube or Facebook is like renting an apartment from a crazy landlord who’s willing to rip up the lease at any moment. You need to …
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